OK, if you are not able to see YouTube where you are, get somewhere you can!


Fans of crazy cool music videos, check this one out. This is the newest outing from the OK Go guys who are actually more noted for their videos than for any other reason... here is something beyond any other marketing ploy for a video release that I have ever seen. This is so cool! It almost makes me forget the treadmill video (I said almost.) "This Too Shall Pass" is the name of the song. It's not just that it's a Rube Goldberg machine, which I adore, but it is that is such a big, clanky, self-promoting Rube Goldberg machine. Ever so much more appealing to a marketing and advertising type of teacher.

There are four making-of videos on YouTube which you can link to here. 1, 2, 3, 4.

If you like this, then pass the word on for everyone to watch it. I think these guys have earned the airplay, don't you?

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